Monday, March 26, 2007

McCall Style News, April 1937 Advertising Booklet

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I found this interesting booklet printed by the McCall Pattern Corp. Titled "McCall Style News, April 1937". A space at the bottom on the front & back cover is provided for local advertising. This particular one is printed with The Parsons Faulkner Co., Ashland, Kentucky. This booklet was probably distributed to their local patrons. The quotation on the front is stated to say it all "Insist on a McCall Pattern - It's The Short Cut To Paris Style. I must admit there is a lot of style packed in the pages of this booklet. With this "style news" here is another way the McCall Pattern Corp gained a following of loyal customers.

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